Most GTM teams don't need another strategy deck. They need someone senior who can actually ship the thing. Custom Claude skills. Agents that do real work. Workflows that string your stack together. Internal apps your team uses every day. Scoped per project. Fixed fee. Documented and handed over so it doesn't break the moment I walk out.
You've got a list of things AI should be doing for your team. Maybe a Notion doc, maybe a half-written PRD, maybe just a frustration. The blocker isn't the idea. The blocker is finding someone senior enough to scope it well, technical enough to build it, and commercial enough to know what's actually worth building in the first place.
That sits in an awkward gap. A dev agency builds you software but doesn't know your GTM motion. A consultant writes you a strategy but doesn't ship anything. A junior in-house can prompt their way through a small piece but stalls the moment it needs an integration, a database, or a real user.
This solution exists to close that gap. I scope the build, I do the build, I document it. Your team owns it on the day it ships.
Most builds fall into one of these four buckets. If yours doesn't, the scoping call is the place to work that out.
Custom skills, prompts and agents tuned to your team's actual workflow. Not generic. Trained on your data, your voice, your playbooks.
Automation across your CRM, calendar, comms, data warehouse and analytics tools. The boring plumbing that frees your team from clicking through five tools to do one task.
Lightweight web apps and dashboards for the workflows that don't have a good off-the-shelf option. Built fast. Your team's day-to-day operating tools.
Where the AI tooling needs to read or write to your systems, I build the connectors. Including MCP servers for Claude or your model of choice, with the right auth and the right guardrails.
Each build is scoped and priced up front. You see the scope before you commit, and you see the working build before the final payment.
Thirty minutes. You describe the problem, I sketch the build and a price. Free.
One-page scope doc: what gets built, what it does, what success looks like, fixed fee, timeline.
I build. Weekly check-ins with whoever's the technical lead on your side. No surprises at the end.
You get the working build, the source, prompts, and a written runbook so the team can maintain it.
All builds are fixed-fee. Scope is agreed and written down before any money changes hands. Most engagements end up close to one of the three sizes below.
If you're not sure where your build sits, the scoping call is free and you'll leave with an opinion either way.
You do. From the moment it ships. Source, prompts, docs, configs, all of it. No retention, no lock-in, no licence fee. The whole point is that the capability lives in your team.
Fine, but you need at least one technically curious person on your side who can take handover. If you don't have that, the GTM Engineer coaching programme is probably the better fit. I'll tell you on the scoping call.
Not as the default. Implementation builds are fixed-fee, fixed-scope, finite. If after the first build it makes sense to run a few in sequence, I'll quote them as separate scoped projects. Cleaner accounting on both sides.
It will. Small changes are absorbed. Bigger ones get a written change order with a revised fee and timeline. No surprise invoices, ever.
No. If you know what you want built and it's commercially worth doing, just brief me. If you don't know what you want built and you're hoping a build will reveal it, the strategic consultancy is the better starting point.
50% on scope sign-off, 50% on handover. UK businesses billed in GBP, international in USD or EUR. Invoices on 14-day terms.
Bring a one-paragraph description of what you'd like built. I'll sketch a rough scope and price on the call. If it's not the right fit I'll say so.
Book a scoping call